About Us


Swiss Watch House is a leading distributor of timepieces, jewellery, writing instruments, leather goods and eyewear to the Middle East & Africa. Established in 1996, the UAE-based company represents a rich portfolio of renowned luxury and fashion brands. Swiss Watch House is an integral part of the International Luxury Group (ILG) – a conglomerate that is the worldwide licensee and distributor for brands like – VERSUS, CERRUTI 1881, POLICE, TIMBERLAND, GANT, SWISS MILITARY HANOWA, SUPERDRY and HUGO BOSS.

Today, Swiss Watch House has transcended to a strong and focused business hub that creates a positive identity for each of its brands and provides them with a seamless distribution and retail network across the UAE.